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Cited article:

Measuring winery tourism experience: a holistic scale development study

Yuqing Zhang, Hoffer Lee and Kate Mingjie Ji
Ciência e Técnica Vitivinícola 38 (2) 95 (2023)

A study on the influence of media opinion leaders on consumers' brand recognition of wine tourism destinations – the moderating effect of the degree of media informatization

Yunxia Shi, Rumeng Zhang, Jianbo Fan and P. Roca
BIO Web of Conferences 68 03015 (2023)